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CM+ Hotels & Serviced Apartments

  • Google Ads
  • SEO & GEO

Flowtura

Flowtura provides a comprehensive digital growth plan for Dr. Romaine Ng Dental Clinic, covering both website development and SEO to attract and convert more patients online.

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About

CM+ Hotels & Serviced Apartments boosts exposure via SEO and SEM, optimizing for “Sheung Wan serviced apartments” and “Hong Kong luxury stays” to draw more guests.

In Hong Kong’s Sheung Wan district, CM+ blends luxury with comfort at 16 Connaught Road West near Sheung Wan MTR Exit C. Enjoy proximity to Central, IFC mall, SOHO dining, and ferry terminals. Their towers offer 135 rooms, from 630 sq ft studios to 1,412 sq ft suites with harbor views.

Since the 2016 North Tower opening, they serve travelers with equipped rooms: free WiFi, AC, irons, and more. Facilities include co-working spaces, meeting rooms, gym, and lounge.

They provide 24-hour security, housekeeping, laundry, and car rental in a pet-free, non-smoking environment with multilingual support. Dive into Hong Kong’s East-West vibe from markets to promenades.

Plan

Flowtura partners with CM+ to enhance digital visibility and drive qualified bookings through an integrated SEO and SEM strategy tailored to Hong Kong visitors. The plan focuses on strengthening CM+’s online presence, improving search performance, and continuously optimizing toward sales and quarterly KPIs.

Effectiveness

SEO Performance

keyword ranking before and after

Sep 2024

 

Aug 2025

The project showed clear improvements in keyword performance, helping the website rank higher and become more visible in search results.

  • Better Average RankingThe average keyword position improved significantly — from 51.36 to 43.18 in September 2024 and from 22.09 to 17.6 in August 2025.
  • More Keywords on Page 1More keywords are now ranking in the Top 10, with one reaching the Top 3, making it easier for users to find the website.
  • Strong Ranking GrowthMany important keywords moved up by +50 to +60 positions, boosting visibility for key search terms like “serviced apartments” and “connaught road hong kong.”

Website Performance

Sep 2024

May 2025

The website experienced strong growth in traffic and user engagement between September 2024 and May 2025, reflecting the positive impact of ongoing optimization efforts.

  • Higher Traffic VolumeViews increased from 9.0K to 19.1K and sessions rose from 4.3K to 6.7K, showing stronger reach and more user visits.
  • More Engaged Users1-day active users went up by 51.3%, and pageviews per user improved to 3.5, indicating higher interest and interaction.
  • Steady User GrowthThe number of 28-day active users grew from 115,902 to 126,440, with a consistent upward trend in daily visits.

Google ads

Feb – Jun 2025

The Google Ads campaign delivered strong reach and steady growth in user engagement, highlighting effective ad performance and audience targeting.

  • High VisibilityThe campaign generated nearly 1 million impressions, significantly boosting brand exposure across targeted markets.
  • Consistent Click GrowthWith over 10,000 clicks and a 1.08% CTR, the campaign maintained stable engagement throughout the period.
  • Top-Performing ChannelsThe majority of traffic came from PMax campaigns (71.9%), demonstrating successful optimization of automated ad strategies.

Client Testimonial

  • IHK Sports

    We are incredibly impressed by the structured approach taken to redesigning our website.

    From the initial planning stages to organizing over 100+ pages of content, the team demonstrated a clear vision for creating a user-friendly platform. They approached the project with professionalism, ensuring every page...

  • Polly Yu

    Working with Flowtura to build our website from scratch has been an exceptionally smooth and rewarding experience. The team demonstrated superb project management skills, staying organized and on track throughout the entire process. They provided valuable insights while attentively listening to our business needs, ensuring...

  • Plane Sir Logo

    Plane Sir

    Founder

    Their team is very hardworking and experienced in digital marketing. Whatever needs promotion, they are the first to be considered. We recently held a trial class together and with their help in social media promotion, we were able to convey people to the physical store.

  • Headshot of Lee Wai Kee

    Lee Wai Kee

    Founder

    First of all, thank you Flowtura for designing our website. The content, design, and style inside are very suitable for us. It has a Japanese feel and the design is beautiful. So, I am very satisfied, and moving forward, I will continue to collaborate with...

  • Headshot of Ms. Priscilla

    Ms. Priscilla

    Founder

    I recommend this SEO service firm! Their strategies and analyses helped my website rank higher in search results quickly.

  • Headshot of Spencer Lam, founder of Spencer Lam English

    Spencer Lam

    Founder

    Thanks very much to Ivan for helping out. Within a month, he was able to get my website back up and running and make it at the top of the search rank in Hong Kong. What surprised me most is that Ivan still took time...

  • Headshot of Leo tam, founder of Dumb Design

    Leo Tam

    Founder

    Flowtura is very helpful and efficient!! I anticipate the results of the coming SEO service!

  • headshot of Timmy, founder of Precise One Education

    Timmy

    Founder

    I would like to thank Flowtura for designing and constructing the website for our company. Knowing that Flowtura had a great experience in working with education centre, i approached the company for designing my own. I have definitely enjoyed working with their team as we...

  • Headshot of May Li

    May Li

    Unit-in-charge

    As a dynamic NGO, we often face tight deadlines and strict requirements for our projects. Working with Flowtura has been an absolute delight. Their team demonstrated exceptional professionalism and efficiency by delivering a great website that not only met but exceeded our expectations within the...